AI video production.
Crafted by filmmakers.
We’ve spent decades making content for brands and agencies. Now we use AI to make them bigger, bolder and without limits.
Our work in motion.
AI can generate a clip. Making it work for a brand is another thing entirely. We treat every AI video production like a film shoot, with concepting, scripting, storyboarding, editing, grading and sound design, so the finished piece is consistent, on brand and ready for broadcast or social. It’s how we help brands, agencies and startups launch bigger ideas.
AI makes bigger ideas possible. Our experience makes them work. We enhance live-action shoots, open up new VFX workflows and give every project unlimited creative freedom, so you can do more than ever before. Let’s Defy.
Recent AI work.
We apply the same creative thinking, attention to detail and filmmaking craft to every project.
Services.
Concept to completion AI video for launches, campaigns and always-on content.
PDP
Crafted to convert, pixel by pixel
Out of Home
Traffic stopping CGI
Explosions
Explode your product’s potential
Food & Drink
Standout food content
TV & Film
Unforgettable moments on screen
Product
Showcasing products with precision
Interiors
Photoreal room sets
Powered by Defy.
Enhanced with AI.
The difference isn’t the AI, it’s everything around it. Strong stories, careful planning and an eye for detail, backed by our own film crews, drone pilots and CGI artists to blend real footage and 3D into every frame.
Directed with CGI
CGI animation
- Camera moves, timing and product locked in 3D before AI renders a frame
- CGI and AI combined in the same shot for total control
- The same 3D process our clients have trusted for years
Real footage
Video production
- Professional crews, cameras and lighting for real people, products and places
- Live action enhanced and extended with AI and VFX
- Directors, editors and colourists who have made brand films for years
From above
Drone filming
- CAA-licensed pilots flying cinematic and FPV drones
- Real aerial and fly-through footage for AI and CGI to build on
- Sweeping establishing shots that ground AI scenes in the real world
Got a launch coming up?
Got a project in mind? Send us the brief and we’ll get back to you to discuss ideas, budget and next steps.
From brief to final film.
Brief
Your goals, audience, product and deadline.
Creative direction
Concepts, look and key frames, signed off with you.
AI generation
Directed shot by shot to the approved creative.
Finish & deliver
Grade, sound and every format you need.
AI video production uses generative AI to create video content such as adverts, brand films and social content, shaped by the same creative process as a traditional shoot. At Defy Studios, every AI film is planned, directed and finished by experienced filmmakers, so you get the creative freedom of AI with the quality and control of a professional production.
We create AI adverts, TV commercials, brand films, product videos, social media content and campaign assets for brands and agencies. Each one can be pure AI or combined with live action, CGI and aerial footage, depending on what the project needs.
Yes. Everything we make is finished to a standard that looks right on TV. If your film is going to broadcast, we can also edit and deliver it to broadcast spec on request.
Yes. Depending on the project, we can build your product in 3D first, refine the images we give the AI in Photoshop so every detail matches, or fix anything in post-production compositing. However we get there, the finished film shows your product exactly as it should look.
Yes, and it’s what sets our work apart. Our in-house teams cover video production, CGI and 3D animation and drone filming, so we can film real footage, build elements in 3D and blend them seamlessly with AI in the same film.
Every project is different, so cost and timings depend on the scope. We can work to your timelines, or give you an accurate estimate once we’ve received your brief.
Let's make your next video.
✓ Tailored quote for every project
✓ Directed by filmmakers, not just prompted
✓ Real footage, CGI and drone, all in-house
Prefer to talk? +44 7873 522039
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